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Privacy Policy

Privacy Policy

Effective date: 27th October 2025

1. Introduction
Look at the Labels (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains what information we collect, how we use it, and the rights you have under the EU General Data Protection Regulation (GDPR).
By using our website, app, or services, you agree to the terms outlined here.

2. Who We Are
Look at the Labels UG (haftungsbeschränkt)
Registered in Berlin, Germany
📧 info@lookatthelabels.com
(“Data Controller” for the purposes of GDPR)

3. What Data We Collect
We may collect the following types of personal information:

  • Contact information: name, email address, phone number.

  • Booking details: service type, date, and payment confirmation.

  • Profile data: body shape, measurements, wardrobe images, and style preferences (voluntarily provided for styling and app use).

  • Payment data: processed securely through trusted third-party providers (we do not store card information).

  • Technical data: IP address, browser type, device, cookies, and analytics.
     

4. How We Use Your Data
We use your personal data to:

  • Deliver styling services, consultations, and digital wardrobe uploads.

  • Manage bookings, payments, and customer support.

  • Improve our website, app functionality, and user experience.

  • Send service updates, newsletters, or promotional offers (only with your consent).

  • Maintain legal, accounting, and administrative compliance.
     

5. Legal Basis for Processing
We process personal data based on one or more of the following:

  • Contractual necessity: to provide the service you’ve requested.

  • Consent: when you opt in to marketing or share styling information.

  • Legitimate interest: to improve services and ensure site/app security.

  • Legal obligation: when required by tax or consumer protection law.
     

6. Data Sharing
We do not sell or rent your personal data. We may share it with:

  • Trusted third-party service providers (e.g., booking systems, payment processors, analytics tools) under GDPR-compliant agreements.

  • Partner stylists or affiliates only where you have explicitly booked a shared service.

  • Authorities, where legally required.

All data processors act on our instructions and meet strict data-security standards.

7. International Transfers
If data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards such as the EU Standard Contractual Clauses are in place.
8. Data Retention
We retain your personal data only for as long as necessary to deliver our services or comply with legal obligations.

  • Styling session and booking data: up to 3 years.

  • Invoices and payment records: 10 years (as required by German tax law).

  • Newsletter or app accounts: until you unsubscribe or delete your account.
     

9. Your Rights
Under GDPR, you have the right to:

  • Access the personal data we hold about you.

  • Request correction or deletion (“right to be forgotten”).

  • Withdraw consent at any time.

  • Restrict or object to processing.

  • Request data portability.
    To exercise your rights, email info@lookatthelabels.com with the subject Data Request.
     

10. Cookies and Analytics
We use cookies to enhance your browsing experience and collect anonymous analytics (via Google Analytics, Meta Pixel, or TikTok Pixel). You can adjust cookie preferences or disable tracking in your browser settings at any time.

11. Email Marketing
If you subscribe to our newsletter or community updates, you may unsubscribe anytime by clicking the “unsubscribe” link in our emails.

12. Security Measures
We implement appropriate technical and organisational safeguards — including SSL encryption, secure servers, and access controls — to protect your data from loss, misuse, or unauthorised access.

13. Children’s Privacy
Our website and app are not intended for users under 16. We do not knowingly collect data from children.

14. Updates to This Policy
We may update this Privacy Policy periodically to reflect legal or operational changes. The latest version will always be available on our website.

15. Contact Us
If you have questions or concerns about this policy, contact:
📧 info@lookatthelabels.com
📍 Look at the Labels UG, Berlin, Germany

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